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Black Friday through Cyber Monday weekend sales to surpass $85 billion

01 THE MACHINE READ
WHY IT MATTERS.
Bain's BFCM forecast implies holiday discretionary spend holding up, supporting retail and e-commerce volumes into year-end.
Holiday spend forecast supports retail demand
Actual BFCM sales data in late November
Forecast may miss if consumers pull back
FULL DISPATCH
Bain forecasts 8.75% sales growth over the Black Friday-Cyber Monday (BFCM) weekend versus last year, outpacing its overall holiday season growth forecast of 4.5% 70% of US consumers plan to shop Black Friday and/or Cyber Monday, up from 64% in 2025 NEW YORK, Oct. 13, 2026 /PRNewswire/ --...
02 THE STORY SO FAR
THE RECORD, IN ORDER.
STANDALONE ITEM — NOT YET FOLDED INTO A DEVELOPING STORY.
03 WHO'S INVOLVED
ENTITIES ON FILE.
04 RECEIPTS
THE SOURCE RECORD.
1 SOURCES CONFIRMED05 PROPAGATION
WHAT THIS TOUCHES.
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KEEP READING THE MACHINE
Summaries are generated and may contain errors — every claim links its sources.