THE WIRE · № 75097
US seasonal hiring is off to a weak start: US-based employers announced plans to hire 90,787 workers in September, the weakest September total since 2011. This marks a -23% decline from the 117,313 recorded in September 2025. Retail led all industries last month, with 65,150 a
01 THE MACHINE READ
WHY IT MATTERS.
Weak seasonal hiring signals cooling labor demand, a bearish input for consumer spending and growth.
Weakest September hiring since 2011 flags labor cooling
Nonfarm payrolls and jobless claims data
Seasonal timing quirks may distort the signal
FULL DISPATCH
US seasonal hiring is off to a weak start: US-based employers announced plans to hire 90,787 workers in September, the weakest September total since 2011. This marks a -23% decline from the 117,313 recorded in September 2025. Retail led all industries last month, with 65,150 announced hires, followed by Aerospace and Defense at 5,300. However, announced seasonal hiring is muted so far this year, with a combined 62,000 seasonal hires, compared with 100,800 announced by seasonal employers last September. Year-to-date, US hiring plans have totaled 210,612 workers, the 2nd-lowest total for the first 9 months of the year in at least 10 years. Retail leads all sectors with 66,557 announcements so far in 2026, followed by Technology, at 22,361, and Aerospace and Defense, at 21,841. Hiring demand remains muted.
02 THE STORY SO FAR
THE RECORD, IN ORDER.
STANDALONE ITEM — NOT YET FOLDED INTO A DEVELOPING STORY.
03 WHO'S INVOLVED
ENTITIES ON FILE.
04 RECEIPTS
THE SOURCE RECORD.
1 SOURCES CONFIRMED05 PROPAGATION
WHAT THIS TOUCHES.
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