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News■ Mixed

Secondhand Is Now the Norm: 76% of Americans Bought Used Last Year

EXHIBIT · mmx.prnewswire.com
KINDNews
DIRECTION■ Mixed
SOURCES1
ENTITIES2
STORY SIZESTANDALONE
FIRST SEEN2026-10-07 12:00 UTC
LAST UPDATE2026-10-07 12:00 UTC
STATEactive

01 THE MACHINE READ

WHY IT MATTERS.

Rising secondhand adoption pressures new-goods retailers but benefits resale platforms; no specific tickers named.

Resale trend pressures traditional retail demand
CATALYST TO WATCH

Holiday season resale vs new sales data

MAIN RISK

Survey-based study, self-reported data

FULL DISPATCH

The Consumer Collective's "Second Nature" study finds nearly half of Americans already buy or would consider buying luxury items used, and close to 9 in 10 have bought secondhand at some point. BROOKLYN, N.Y., Oct. 7, 2026 /PRNewswire/ -- Secondhand shopping has moved well past...

02 THE STORY SO FAR

THE RECORD, IN ORDER.

STANDALONE ITEM — NOT YET FOLDED INTO A DEVELOPING STORY.

03 WHO'S INVOLVED

ENTITIES ON FILE.

CONTEXTConsumer
AFFECTEDRetail

04 RECEIPTS

THE SOURCE RECORD.

1 SOURCES CONFIRMED
№ 01prnewswireprnewswire.com · PRIMARY2026-10-07 12:00 UTCOPEN RECEIPT →

05 PROPAGATION

WHAT THIS TOUCHES.

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KEEP READING THE MACHINE

OPEN THE MACHINE →THE PREDICTION LEDGER →

Summaries are generated and may contain errors — every claim links its sources.