'Funflation' is on the rise as hobbies get pricier, but consumers keep spending anyway
Why now
Thesis: Funflation shows sticky consumer demand
Catalyst to watch: Retail sales and travel price data
Main risk: Spending could crack if prices keep rising
Why it matters
Resilient hobby spending shows consumers absorbing higher prices, supporting discretionary demand.
Details
Consumers are spending more on hobbies like arts and crafts and outdoor sports, as it gets more expensive to travel due to increased airfare.
Sources
- cnbc · 2026-09-27 05:00 UTC