Apple’s expensive new iPhones could be a double-edged sword for the company
Why now
Thesis: Margin risk on new iPhones may be underpriced
Catalyst to watch: Next Apple earnings or guidance update
Main risk: Analyst view, not confirmed by Apple
Why it matters
If component costs compress iPhone gross margins more than modeled, Apple earnings estimates could be revised lower.
Details
Bernstein analysts suggest Wall Street isn’t properly modeling the extent to which gross margins, a profit metric, could take a hit due to the rising costs of smartphone components.
Related assets & topics
Apple · AAPLSources
- marketwatch · 2026-09-25 16:11 UTC