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News · ■ Unclear/unknown · 2 sources confirmed · 2026-09-23 15:17 UTC

Ski-Doo Celebrates 18 Years of Free Avalanche Awareness Seminars

Why now

Thesis: Pure marketing; no investable signal for BRP

Catalyst to watch: Nothing market-moving expected from this release

Main risk: None; irrelevant to valuation or trading

Why it matters

Brand PR for BRP's Ski-Doo; no financial or market transmission.

Details

VALCOURT, QC, Sept. 23, 2026 /PRNewswire/ -- Ski-Doo, an iconic brand of BRP Inc. (TSX: DOO) (NASDAQ: DOO), in partnership with Backcountry Access (BCA), is proud to announce its eighteenth year of free Avalanche Awareness Seminars through its Responsible Rider program, and invites...

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